One of the important details to consider when creating a website is its accessibility. The more your website will be accessible and easy to use, the more it will allow you to reach a large audience, increase your traffic and conversions on your site. Always keep in mind that some of your audience or potential readers (between 15 and 20%) have a disability. This disability may be visual, auditory or motor… Your website must take it into account and adapt to these people.
What is an accessible website?
In France, the law of February 11, 2015 for “equal rights and opportunities, participation and citizenship of people with disabilities” has enabled the creation of two standards:
- The general accessibility reference system for administrations
- Accessiweb
This has made it possible to establish 4 main principles that define the accessibility of content on the Internet:
- Perceivable: All users should be able to access information on your site.
- Usable: the active elements of your site must be easily usable by Internet users.
- Understandable: Users should be able to fully understand your website.
- Robust: Your site must be compatible with assistive technologies.
5 elements to increase the accessibility of your website
The accessibility of your website being a major issue, you will need to pay attention to these five elements:
Have a consistent design
Your layout should be identical to each page created, this will help navigation on your website. To do this, you will have to put the menu always in the same place, choose similar icons or even visible buttons...
Render the set
Detectable elements of your pages
Your navigation elements such as heading levels, different tables, your forms, etc. must be easily identifiable. This step is essential, because it will allow your users to interact easily.
Play on the size of your typography
Prefer a font without serifs (sans serif) because they are more readable by software such as google. They are also more easily readable by people with dyslexia-type problems... Bold important content and increase the size of the letters (16 PX for titles, for example)
Work colors with consistency
The information you will use is also informative and can visually bring out your essentials. Staging contrasts will improve readability, especially for people with color blindness. Be careful, however, to use a color very different from the background color of your page.
Slow down slides
If you want to use slides or carousels, consider giving your readers the opportunity to pause the progress of it. This will allow him to take the time to read and assimilate your information. If this is not possible, then scroll through them at a reduced speed.
How do you know if your website is accessible?
Many quick accessibility tests are available to help you determine if your site meets readability guidelines. In a few minutes, you will be able to evaluate your site and make the necessary modifications if necessary.
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