Wine tourism can be defined as a type of niche tourism centered on the art of wine and all its products, including vineyards, cellars, cellars, etc. But if you are considering developing your own wine tourism business, there are certain factors that...
Marketing & Communication
Which platforms to use to promote your oeno-brassi-spiri tourism activity?
In the past, consumers went to a store to buy their drinks. Currently, they prefer to order them from their computer or on mobile. The same applies to booking a visit to a tourist activity. With...
When to advertise online
From Google, to Facebook, from LinkedIn to YouTube… the web is home to many opportunities to promote your business. But in terms of advertising, it is not enough to choose the right medium, you still have to opt for the right timing. Precisely, when should you make...
Why digital communication has become essential in the wine, beer and spirits sector
At a time when consumers are investing more in digital technology, when competitors are increasingly improving their visibility on the web, digital communication has become the new battlefield of marketing. Applied in the...
Why we no longer want to give you a tailor-made quote
Nowadays, offering a quote is almost a habit. Indeed, this highly requested document is quickly made available to you from the first contact. However, sometimes it is unnecessary. So, instead of offering it automatically, we preferred to go out of...
Why is the marketing and communication subscription system simpler and less expensive for you?
Used since the 2010s, the subscription appeals to many e-commerce site owners. This marketing newcomer has already proven itself with certain brands, such as Spotify or Netflix, and is beginning to arrive in other sectors where the quote...